Business Report

Daily News' new Berliner style a big hit with readers

LUNGANI ZUNGU|Published

Daily News reader.

Image: Supplied

THE Daily News' switch to the Berliner format has been met with glowing sentiments from readers, who have widely praised the fresh, modern layout and improved readability. Many have taken snaps of themselves reading the newspaper in its new sleek and stylish format.

One of the readers, Pat Govender, commented: “The Berliner format is good, especially if you are on the move and looking forward to reading while travelling. Suggestion: The paper should not be in two separate portions. It should be one complete piece with no loose pages."

Daily News reader 2

Image: Supplied

Daily News Editor Ayanda Mdluli recently thanked the loyal readers of the Daily News for their support.

He wrote: “For me, being the editor of this amazing brand over the last five years has truly been an honour, and today I am blessed to usher the publication into a new era under my editorship. This is why I am so pleased and excited to announce that the Daily News, one of South Africa's oldest and most trusted newspapers, will be transitioning from a broadsheet to a Berliner format.”

Daily News reader 3

Image: Supplied

He said the change was part of ongoing efforts to stay ahead of the curve and adapt to the evolving needs of our readers.

The Berliner format, which is popular among many European, American and Chinese newspapers, offers a more compact, on-the-go and reader-friendly design.

“If you are a commuter utilising transportation such as airlines, trains, buses and taxis, or whether you are at home, having your morning coffee or chilling in the back of an e-hailing ride, then this format is definitely for you,” he said. 

This format will allow the Daily News to present content in a more concise and visually appealing way, making it easier for you to navigate and enjoy your favourite daily newspaper.

“I believe that this new format will enhance your reading experience and make our newspaper more accessible to a wider audience,” wrote Mdluli. 

DAILY NEWS