From Johannesburg to the world: FedEx empowers SMEs to expand globally

In a world increasingly driven by global trade, small- and medium-sized enterprises (SMEs) are poised to become the unsung heroes of South Africa's economy.

As the backbone of job creation, poverty alleviation, and innovation, these businesses are now receiving crucial support from one of the world's leading express transportation companies. Federal Express Corporation (FedEx) is stepping in to help SMEs across the region break through international barriers and unlock the potential of global markets.

The latest data from The State of South African Small Business 2025 report reveals a positive outlook for local SMEs, with an impressive 83% reporting revenue growth over the past year.

Moreover, 90% of these businesses express confidence about their future prospects. However, this optimism does not overshadow the complex challenges that many of these enterprises face when attempting to expand their operations internationally.

Conquering the hurdles of global expansion

Leon Bruwer, managing director of sales for Sub-Saharan Africa at FedEx, emphasises the growing accessibility of global markets for smaller businesses.

“The good news is that global expansion is no longer reserved for big corporations. With the right logistics provider, SMEs can overcome these challenges and unlock international opportunities.”

Among the primary hurdles are customs compliance, infrastructure limitations, and rising customer expectations, all of which can impede a business's ability to compete on a global scale.

Customs and Compliance: Navigating the maze of customs procedures can often prove time-consuming and costly for small businesses.

Paperwork errors, unexpected duties, and compliance issues can derail international shipments. However, innovative digital trade tools are now available to simplify the process.

Solutions like FedEx Electronic Trade Documents enable businesses to prepare necessary documentation online, minimising errors and enhancing shipment tracking efficiency.

Infrastructure Limitations: Limited visibility over inventory and shipments remains a common obstacle for SMEs.

Many cannot respond swiftly to customer demands, thus affecting performance.

Recent advancements in logistics technology, such as the FedEx® Insights Tool, provide real-time updates on shipment conditions, helping SMEs monitor critical deliveries and anticipate delays, ultimately leading to greater efficiency and trust among international buyers.Rising Customer

Expectations: In today's e-commerce landscape, customers expect swift, transparent, and reliable services, regardless of their location.

Affordable solutions for cross-border delivery allow SMEs to compete on equal footing with larger corporations, meeting service expectations without compromising their cost structures.

By 2030, the global logistics industry is expected to generate over USD 18.23 trillion, signifying a substantial opportunity for businesses that embrace international markets.

FedEx offers SMEs a suite of tailored solutions such as FedEx International Connect Plus (FICP), FedEx Global Trade Manager, and FedEx Delivery Manager. These tools provide businesses with the flexibility, visibility, and convenience necessary to navigate the complexities of international trade.

“With access to smart logistics solutions, SMEs can deliver the reliability customers expect and confidently expand onto the global stage,” concludes Bruwer, firmly establishing FedEx's commitment to empowering the heart of South Africa’s economy.