Jeremy Lang is the managing director at Business Partners Limited.
Image: Supplied
In a growing business, your people are your greatest strength, but they can also be your biggest vulnerability if not managed properly. While more established companies have dedicated human resources (HR) departments, small and medium enterprises (SMEs) often don’t have the same resources, which can lead to reactive decisions, high staff turnover and inconsistent performance.
Fortunately, building a resilient and motivated workforce doesn’t require a big budget. It requires intention, consistency and a willingness to invest in your people in ways that make sense for the scale and culture of your business.
Here are five best practices for small business owners looking to build a strong, stable and engaged team.
Start with clarity and consistency
One of the biggest mistakes small business owners make is hiring people without clear roles or expectations. This often leads to confusion and frustration, both for employees and business owners.
Every team member should have a clear job description, defined deliverables, and a structured onboarding process. Don’t assume people will just “figure it out”. Structure creates accountability and helps everyone work toward the same goals.
Consistency also matters in how you apply rules. If you enforce punctuality for some and not others, or change expectations frequently without communication, you undermine trust across the business.
Invest in development, no matter how small
You don’t need a formal training budget to grow your team’s skills. Development can take the form of job shadowing, peer mentoring, online courses, lunch-and-learn sessions, or giving employees stretch assignments that challenge them.
People want to feel like they’re growing. Even small investments in their development can build loyalty, improve performance and reduce turnover. Where possible, align development plans with your business goals, such as preparing someone to take on more responsibility as the business scales.
Build a feedback culture
Open communication is the foundation of a motivated workforce. Regular, structured check-ins (not just annual performance reviews) allow you to identify challenges early, give recognition where it’s due, and clarify expectations.
But feedback shouldn’t be one-way. Create space for employees to voice concerns, offer suggestions or flag bottlenecks. In small teams, employees often have insight into inefficiencies or customer frustrations that managers may not see.
Importantly, you don’t need complicated systems. A monthly one-on-one, a quarterly team review, or even a suggestion box can make a big difference in employee engagement.
Focus on flexibility and wellbeing
Burnout is real and, in an SME, it can affect the whole business. The past few years have shown that flexibility is not just a perk, but a strategic advantage.
Where possible, offer flexible work hours, hybrid options or time off during quieter periods. Encourage boundaries around working hours. A well-rested, healthy employee is far more productive than one who’s constantly stretched thin.
You don’t need a corporate wellness programme to show you care. Simple initiatives like wellness days, team-building activities or mental health resources can go a long way towards boosting morale and retention.
Recognise and reward consistently
Motivation is driven by more than a monthly salary. Recognition - whether public praise, small bonuses, or career progression - plays a critical role in employee satisfaction.
Make recognition timely, specific and consistent. Thank someone for a job well done, highlight team wins in meetings, or implement peer-nominated awards. These low-cost gestures contribute to a positive culture and give employees a reason to stay.
Jeremy Lang, Managing Director at Business Partners Limited.
*** The views expressed here do not necessarily represent those of Independent Media or IOL.
BUSINESS REPORT