Clean-up and Recycle Week 2025 calls on South Africans to turn good recycling intentions into lifelong habits, with guidance from Petco on practical ways to separate and recycle waste.
Image: Thobile Mathonsi/Indepedent Newspapers Archives
As Clean-up and Recycle Week kicks off today, September 15 - 20, producer responsibility organisation Petco is reminding people that meaningful change starts with consistent, everyday choices, not just one-off clean-ups.
The organisation says that while annual events raise awareness, the real opportunity lies in the daily decisions that keep recyclable packaging out of landfills and in circulation through the country’s circular economy.
“Clean-up and Recycle Week is a chance for all of us to turn good intentions into lifelong habits,” says Petco CEO Telly Chauke. “Recycling starts with the choices we make in shops, at home, at work and in our communities. If we regularly separate recyclables at source, we not only reduce what goes to landfill, but we also support the waste pickers and small collection businesses whose livelihoods depend on collecting and trading these materials.”
The annual campaign, led by Plastics SA and supported by the Department of Forestry, Fisheries and the Environment, includes:
National River Clean-Up Day – September 17
National Recycling Day – September 19
International Coastal Clean-Up Day and World Clean-Up Day – September 20
Chauke stresses the importance of separating recyclables from general waste at the source - whether in homes, schools, workplaces, or public spaces.
She shares practical tips:
Keep organic waste separate from recyclable items
Remove shrink sleeves from bottles
Choose clear or light blue bottles over dark or black ones, which are harder to recycle
Avoid packaging labelled as “compostable” or “biodegradable,” which is not recyclable and can contaminate recycling streams
“These types of packaging are often collected together with recyclable packaging by mistake. So, keeping these items out of recycling bins means that established recycling streams will remain uncontaminated,” Chauke explains.
Petco outlines several ways individuals and organisations can take part:
At home: Designate a space for recyclables, use a collection service, or leave clear bags for waste pickers
At work: Provide accessible recycling bins and encourage colleagues to use them
At school: Set up colour-coded bins and integrate recycling into lessons
At universities: Raise awareness, make bins visible, and coordinate collection
At events: Use recyclable packaging, set up labelled disposal points, and work with waste providers
“Every bottle or liquid board carton collected, sorted from general waste and recycled contributes to a stronger circular economy for South Africa,” Chauke says.
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